With a user base of over 2.8 billion monthly active users, it would not be incorrect to state that Facebook is indeed the most highly growing and biggest social media platform worldwide. Every day, millions of people create engaging content on the platform to widen their follower reach and budding brands and businesses also have active participation in the count.
The wave of social media marketing has introduced the world to a series of changes and opened new doors of marketing for brands. Of all the strategies, embedding Facebook feeds have surely topped the list and has evolved to become a leading strategy to gain outstanding benefits that we will be highlighting as you make your way to the end of this post.
If you are unaware of a Facebook widget and how to create one, then you have stumbled upon the correct blog. This post comprises all the necessary information you need to be fully acquainted with this strategy.
We are certain by the time this post ends, you will be excited and set to incorporate a Facebook widget into your business website.
But first, let’s understand what a Facebook widget is:
What is Facebook Widget
Facebook Widget is a collection of feeds(posts) that are collected from Facebook and organized into a reusable format for different purposes. This Widget is then used for embedding on your website, email, etc.
Facebook is a giant ocean comprising a variety of content in the form of stunning photos, informational videos, reviews, quirky GIFs, etc. Aggregating such content and displaying it on the website is a sure-shot strategy to help brands engage their audience more on the website.
In other words, use the Facebook feed widget to display your latest Facebook posts on your website.
How to Add a Facebook Widget to Website
To add Facebook feed Widget on your website, you will need a social media aggregator tool such as Taggbox Widget.
Taggbox Widget lets you discover, curate, and embed the social media content on the website in just a few clicks.
Below are the steps on how to add the Facebook feed widget on your website using Taggbox Widget.
Steps to add Facebook Feed Widget on Website For Free
Follow the steps to successfully embed Facebook feed Widget on websites for Free.
- First, create a free Taggbox Widget account.
- Choose Facebook as your feed source.
- Select the feed type according to your requirements like a Facebook page post, mention post, reviews, etc.
- Customize your Facebook post widget to make it more appealing.
- Now click on Publish button to generate the Facebook post widget embed code.
- Choose your Website Platform
- Generate the embed Code and Copy it.
- Finally, Paste the code into the backend of your website.
Taggbox Widget possesses some sophisticated features that make your Facebook feed Widget more appealing to the viewers.
Features of Taggbox Widget
Taggbox Widget give you the way to aggregate Facebook feeds using the following networks:
- Page
- My Profile Posts
- Albums
- Page Reviews
- Page Mentions
Page — Page network can be used for aggregating feeds from any Public Page. Just enter the URL of the Page, and all the feeds from the Page will be collected on the editor.
My Profile Posts — Using the My Profile Posts network, you can aggregate your Facebook Handle feeds. Connect your Facebook Profile, and all of your Facebook Handle feeds will be on the editor.
Albums — Using the Albums network, you can aggregate a single Facebook album or all of the Facebook albums for a page. Either enter the URL of the album to aggregate feeds from the album or else enter the URL of the Page to aggregate all of the posts available.
Page Reviews — The Page Reviews network can be used for aggregating Facebook reviews from the Page. Connect your Facebook profile and choose your required Page to aggregate the reviews from.
Page Mentions — The Page Mentions network can be used to aggregate the mention (@) feeds. This network will discover all the posts in which any Facebook user mentions your Page.
After aggregating Feeds, you need to organize them to make them attractive and appealing for viewers.
For organizing content, Taggbox Widget facilitates some amazing features such as:
- Moderation — Moderation is an amazing feature that will let you filter the aggregated feeds. You can either edit posts, delete posts, add CTA, make posts private, highlight posts, and many more using the moderation panel.
- Custom CSS — Custom CSS can be used to make personalized designs for the Facebook feed widget.
- Custom Posts — Custom Posts can be used to showcase your personalized feeds, branded content.
- Real-Time Update — It automatically displays the latest posts on your website without a single click.
- Theme & Layouts — You can customize your Facebook feed Widget look to match the Widget with your website. There are several themes and layouts to choose from.
And many more that will help you make quality content for showcasing your profile feed as well as user-generated content.
Finally, choose your website platform and then generate the embed code accordingly.
Copy the code and then paste it into the backend of your website webpage. Save the changes to make the changes effective.
The Facebook widget will be successfully incorporated into your website.
Benefits of Adding a Facebook Feed Widget On Websites
There are many subjective and non-subjective benefits of adding Facebook post Widgets on websites. Some of them are:
Save Time & Resources
Marketers are continuously looking for alternative options to replace the expensive and time-consuming traditional marketing campaigns. Using a social media aggregation tool like Taggbox is a much more effective strategy to upscale marketing efforts and does the needful in a couple of minutes. Additionally, it is way lighter on the pocket since the users can enjoy the benefits by choosing their preferred pricing plan.
Increase Dwell Time
As mentioned above, Facebook feeds are an extremely engaging form of content. Just like people love scrolling through their Facebook feeds in real-time, they would enjoy going through your embedded content and be compelled to explore your website even more. Resulting, an increase in the dwell time of the visitors.
Decrease bounce rate
The high bounce rate of the website shows that the visitors are not interested in the content and you need to engage them more. Integrating Facebook feeds on the website would help you in increasing your visitor’s dwell time which would in return decrease the bounce rate of your website.
Increase social reach
Embedding Facebook feeds on the website can help in increasing the social reach of your brand. When you aggregate the Facebook feed on the website, you give your users an insight into your Facebook feeds. If the users find it interesting and intriguing enough, there is a chance that they may visit your profile and follow you.
Display social proof
The enormous user base of Facebook lets its users create content around brands and their preferred products. Embedding such content on the website can help brands post and display how much the customers are liking their products. Customers look for social proof before making a purchase and adding Facebook feeds can be your best bet.
Generate more UGC
People love following trends and going with the crowd. When your website visitors see the content of your existing customers, they feel motivated to create content in an urge to be featured on the website. This would compel the users to create content from their social media handle mentioning your brand leading to more User-Generated content.
Build Trust and loyalty
It can be quite a difficult task to make your potential customers leave their present brand and switch over to yours. Hence, you need to instill faith and confidence in your customers. Displaying the content of your existing customers on your website is a great way to gain the trust of your customers. Moreover, it instills a sense of loyalty amongst the customers when they go through your content.
Drive Sales
Driving more sales to the business determines how successful is your business. Once you gain the trust of your customers, engage them with your brand and on your website, you open more doors for driving sales and conversions.
These are just a few to mention. Brands and businesses are leveraging these feeds in their marketing campaign due to some subjective benefits for them.
These are just a few to mention. Brands and businesses are leveraging these feeds in their marketing campaign due to some subjective benefits for them.
FAQs
Q1. How do I get a Facebook widget?
To get a Facebook Widget, you will need to have a social media aggregator tool such as Taggbox Widget. Then follow the steps explained above in this article.
Q2. How do I add a Facebook widget to my website?
Follow the simple steps to add Facebook Widget on your website using Taggbox Widget.
- Create a Taggbox Widget account
- Discover your Facebook Feeds
- Curate feeds to make quality content
- Generate the embed code and Copy it.
- Paste the embed code on the backend of your website webpage.
Your Facebook feed Widget will now be successfully be added to your website.
Q3. How do I add a Facebook feed widget in HTML?
Taggbox Widget is the tool that can ease the process of adding a Facebook Widget on HTML websites.
Follow these simple steps:
- Create a Taggbox Widget account
- Aggregate your Facebook Feeds
- Now publish your Widget
- Choose HTML as your website platform
- Generate the embed code and Copy it.
- Paste the embed code on the backend of your website webpage.
Hence, your Facebook Widget is now successfully added to your HTML website.
Q4. How do I get a Facebook embed code?
To get a Facebook embed code, you will need a Taggbox Widget and follow the following instructions explained above.
Digital Cell 
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