User generated content

Why UGC Marketing On Website Is Important

In recent times, there has been a lot of hype about the user-generated content and its use in marketing. The underlying benefits of user-generated content are immense and powerful that makes it a perfect choice. Many leading brands globally like Apple, GoPro, Starbucks, etc. are using user-generated content in their marketing campaigns be it on their website, … Continue reading Why UGC Marketing On Website Is Important

Content-Moderation

Why is content moderation important for user-generated campaigns?

User-Generated Content has become an important part of marketing strategies. Be it visual, large blogs, reviews, or feedback, all this UGC acts as the reputation management system for your brand. It is a powerful tool to display the customer’s experiences and attract new potential customers with it. But with the accessibility of the customers to … Continue reading Why is content moderation important for user-generated campaigns?

User Generated Content Copyright

The Do’s and Don’ts Behind User-Generated Content Copyright

User-Generated Content (UGC) has now become a prominent strategy for marketers to excel in the market and leave behind their competitors.  Almost every big brand wants to collect and display the user-generated content on their website and other digital platforms where they can connect with the customers. UGC is an excellent way to connect and … Continue reading The Do’s and Don’ts Behind User-Generated Content Copyright